Is Etude House Cruelty-Free?
Etude House is a brand that is known for its high-quality products. However, some of their products are known to be Cruelty-Free. This does not mean that Etude House tests their products on animals, but they do deny avoiding to do so when required by law.
About Etude House
Etude House is a South Korean makeup brand founded in 1985. The first store opened in 2005 in Seoul, South Korea. Etude House has since expanded to have stores all over the world, with a presence in Singapore, the Philippines, Japan, China, Thailand, the Middle East and India. The brand’s products are also sold in many retail beauty shops as well as online shops in the United States. However until a few years ago it was difficult to find Etude House products in the United States. ..
What are Etude House’s testing policies?
Etude House is a brand that often pays a third party to do its animal testing under legal circumstances. Likewise, neither the brand nor its parent company, Amore Pacific, are certified as cruelty-free by any organization. As for the Amore Pacific Corporation; it has stated that its values are aligned with the cruelty-free practices, however, it also accepts to conduct animal testing when certain laws require it.
Is Etude House Vegan?
Etude House is not a reputable vegan brand, as it allows testing of its products on animals. Furthermore, Etude House’s products presumably always contain animal or animal-derived ingredients.
China’s Regulations About Animal Testing
In 2021, a new set of regulations were made to exempt some products from doing animal testing in China. However, this exemption is not all-encompassing, as the exemption only applies to products that are sold in the categories of “Special-Use” and “Non Special-Use.” In the case that an ordinary or non special-use product includes a new cosmetic ingredient or is designed for children, it will also have to be tested before being available for the public.
Are all the products sold in China Non Cruelty-Free?
Animal testing is mandatory for products physically sold in mainland China, not for those sold online or in Hong Kong, Macau and Taiwan. In regards of the political status of Taiwan’s sovereignty; Taiwan is considered as an independent country and it banned animal testing in 2019.
The key to spot a Cruelty-Free brand:
The brand must not practice Pre-market nor Post-market animal testing for its product nor ingredients. Check if the brand sells its products in mainland China’s stores; if it does, there’s a high chance that those products are not cruelty-free. The brand must not pay third parties to conduct animal testing on its products. The brand’s suppliers are also required to follow a cruelty-free policy.
Conclusion
Etude House is not a cruelty-free brand, but not all of it is bad news for Korean skin-care enthusiasts. There are other South Korean cosmetic brands that can keep getting support from the community. What needs to be remembered is that the more consumers choose to support only cruelty-free products, the more brands and countries like China will start to look in the direction of a world where no single human life is harmed in the name of beauty. ..
There are a number of South Korean cosmetic brands that are Cruelty-Free. Some of these brands include L’Oreal, K-beauty brand Klairs, and Etude House.
Some of the best skincare brands are Klairs, COSRX, Purito, and iUNIK. ..
There are a few ways to determine who a brand’s suppliers are. One way is to look at the supplier’s website. Another way is to ask the supplier directly.
Brands typically release information about their social media platforms in conference calls and press releases. This information can be found on the brand’s website.
Pre-market and post-market testing are two different types of testing that can be used in order to ensure the safety of products before they are released to the public. Pre-market testing is conducted in advance of a product’s release, while post-market testing is conducted after a product has been released and is meant to provide an update on its safety.
Some products are required by law to be tested before they can be sold (Pre-market), and sometimes products are tested after they are already available in the stores (Post-market).
There are a number of cruelty-free certification programs available, which certify products as not using any animal-based ingredients. These certifications can be found on labels and websites. ..
The products that are certified as Cruelty-Free by organizations such as “Cruelty Free International” and “PETA Cruelty Free” typically do not involve any type of animal harm.
