Gold-plating is used in U7’s jewelry products to make them more durable and attractive. The company’s main range of products is in the 18-karat gold segment, and all of them come with a certification. Customers can also get additional information about the quality of the raw materials used by taking a look at the quality assurance certificate.

Why does U7 not use Real Gold?

  1. The metal is more expensive.
  2. The metal is not pure enough.
  3. The metal is not durable enough.

Alternative to Using 22k Gold

-Gold is a valuable resource that is not corroded by other elements. -Gold is also a good conductor of electricity, which makes it ideal for jewelry items. -Gold also has a low reactivity to other elements, making it easy to work with and maintain.

Diamonds and Other Stones

The U7 jewelry brand is a unique and innovative company that specializes in customizing diamond rings and other precious stones. They take offers for diamonds or other stones, and use real diamonds or stones in their products. This makes the jewelry unique and sure to impress anyone who sees it.

The Verdict

U7 is a reliable brand that sells quality products. Customers can be sure to receive what they are looking for at an affordable price. Even the silver and stainless steel ornaments carry the certifications. If one is looking for innovative products within a relatable price range, U7 might be the option.

We have seen in this article that U7 does not use real 22k or 24k gold in its products, but opts for gold-plating instead. The possible reasons as to why the company does not use real gold in its products have been discussed, and so are the advantages of gold-plating. U7 is a great choice for those who are looking to get innovative, brand-new designs at an affordable price. The great customer service at the company combined with the easy availability at all the places, definitely make U7 one of the most reliable jewelry brands in the US.

The main competitors of U7 are the United States, China, and Russia.

U7 is facing a lot of competition from many brands such as Tiffany, Kate Spade, Michael Kors, etc. The affordable jewelry segment is a highly competitive one, but U7 has managed to build a brand for itself and has a loyal customer base. ..

The return policy for jewelry items purchased from U7 is that the item must be returned within a certain number of days after purchase. The item must be in its original condition and with all tags attached.

U7 offers a very forgiving return policy, with the company accepting a return on undamaged, unworn, and untorn jewelry products within 90 days from the delivery date of the product. Customers need to return the product with the original tags intact, along with the purchase receipt. In case of refunds, the amount would be accredited back to the original payment source.

Yes, U7 jewelry items are waterproof.

The metals sold at the stores have passed through numerous quality tests, including waterproofing. The items are well designed to withstand water. However, it must be noted that water at some places may have high/low pH levels, and prolonged exposure to such conditions can damage the product.