Starbucks and Dunkin’ Brands are two of the most popular restaurant chains in the world. They both have their own unique selling points that make them stand out from the competition. However, what makes these brands truly unique is their business model, branding, and franchising among other factors. This makes them very customer-friendly, which is why so many people love them. ..

Starbucks Overview

Starbucks has been a global leader in coffee and tea, with more than 2 billion cups of coffee sold each year. The company has over 150 stores in more than 60 countries. Starbucks is the world’s largest shareholder with a 20% stake.

Dunkin’Overview

Dunkin’ is a coffee shop that has been around for many years and is well-known for its delicious coffee and friendly atmosphere. It’s a provider of a broad range of coffee blends, flavors, and formats, as well as being one of the most popular coffee shops in the United States. Dunkin’ is committed to providing high-quality coffee without overcharging its customers. This inspires its mission to lead as a provider of a broad range of coffee blends, flavors, and formats along with an easy-to-use environment.

Dunkin’ Donuts, the former Dunkin’ Donuts, is no longer in business. The name Dunkin’ replaced the former, Dunkin’ Donuts, in 2019.

Branding

Dunkin’ Donuts and Starbucks have both rebranded themselves as beverage-led companies. Dunkin’ Donuts focuses on coffee while Starbucks focuses on providing food. Dunkin’ Donuts and Starbucks are both premium brands that focus on selling coffee and other food items respectively.

Franchising

Starbucks and Dunkin’ are two very different types of coffee shops. Dunkin’ is all company-owned while Starbucks is a franchise. This difference can mean a lot for people who love their coffee.

Every Dunkin’ location in the world is self-owned and self-operated. ..

Decor

Starbucks has a more inviting and comfortable decor since it’s designed to make the place a destination itself. On the other hand, Dunkin’ decor notably resembles fast food stores, which is compatible with its colors: orange and purple.

Quality 

Both Starbucks and Dunkin’ offer great coffee, but Dunkin’ is better for people on the go. It has a lower price point and is more convenient because it’s easier to grab a cup of coffee on your way to work. Starbucks offers a more comfortable environment with larger menus and customization of products. It has higher prices, but this reflects its higher quality. ..

Price Comparison

Dunkin’ Donuts offers lower prices than Starbucks, but how much less expensive is it really? ..

Dunkin’ coffee costs around $2.49 while Starbucks charges almost $4.15 for a large latte. A croissant with egg, bacon, and cheddar costs around $3.59 at Dunkin’ and $4.75 at Starbucks. ..

Starbucks rewards systems are different than Dunkin’ Donuts. For example, Starbucks uses “stars” instead of “points”. You get 2 stars for every dollar spent, and need 150 stars to get a free drink.

At Starbucks, you can enjoy a more premium menu that includes muffins, sandwiches, bagels, bistro boxes, cake pops, tarts, and different healthy wraps and sandwiches. The variety of drinks consists of iced and hot lattes, teas, and coffees, but also refreshers and frappuccinos of multiple flavors. Besides, every holiday Starbucks adds seasonal drinks and foods like the Chestnut Lattes and Gingerbread Lattes in December.

Dunkin’ Donuts is a popular chain of coffee and donut shops. The company’s most popular items are the donuts and muffins, which come in a variety of flavors and styles. Dunkin’ also sells seasonal items, such as Hershey Kiss donuts for Valentine’s Day and Apple Crips donuts during fall. In addition to coffee, Dunkin’ offers iced drinks, including americanos, lattes, cold brews, and espressos. One unique drink is the Coolatta, which is a blend of coffee, flavor syrup, and ice. ..

Conclusion

Starbucks and Dunkin’ offer different services and target different audiences. They offer pretty similar types of food and coffee, although Dunkin’ is noticeably less expensive than Starbucks. Besides the price, you shouldn’t judge one or the other as better; instead, understand that they both do a great job at achieving what they wanted to: Starbucks offers a premium experience for a higher cost, while Dunkin’ provides a tasty yet cheap coffee for a quick pick-up.

Starbucks is named after the novel " Moby-Dick ," which is inspired by the whale ship Ahab.

In Herman Melville’s novel, “Moby Dick,” the character Starbucks is a whaling ship captain. He is known for his harsh and often brutal treatment of his crew. ..

Dunkin’ Donuts changed its name to Dunkin’ Donuts in order to better reflect its core values, which are customer service and quality.

The beverage-led company, Dunkin’ Donuts, reduced its importance after rebranding itself as a beverage-led company.